Franchise Consultancy

Blueprints for F&B franchise networks built to scale.

We combine operational excellence, legal governance, and brand guardianship to launch and manage franchise systems across the Middle East, Türkiye, and the UK.

Everything required to protect, scale, and energise your brand.

From concept validation to master franchise management, we build the governance systems and tools that keep quality consistent and partners aligned.

Strategy

Market & growth modelling

Assess market readiness, financial projections, and partner criteria to set the right expansion cadence.

Operations

Playbooks & training

Document SOPs, kitchen workflows, customer experience standards, and talent programmes for every format.

Legal & governance

Contracts & compliance

Develop legal frameworks, IP protection, and governance boards to safeguard the brand in every market.

Digital enablement

Platform & data

Empower franchisors and franchisees with our compliance platform, performance dashboards, and asset libraries.

Operational control with creative freedom intact.

Casual dining — Türkiye & GCC

Master franchise governance

Rolled out franchise manuals, training academies, and compliance platform for 40+ outlets in 18 months.

QSR — Iraq & Syria

Rapid multi-unit deployment

Designed supply chain, site standards, and franchise agreements enabling 22 openings within the first year.

Specialty café — UK & Middle East

Brand guardianship

Created brand playbooks, cross-border marketing coordination, and innovation sprints with master franchisees.

Franchise engagements combine consultants from governance, operations, training, and digital practices. We ensure every stakeholder—from master franchisors to store managers—has clarity on expectations and access to the right tools.

  • Partner enablement

    Franchisee onboarding, coaching, and KPI dashboards to maintain consistent performance.

  • Innovation pipeline

    Menu innovation, experience prototyping, and seasonal campaigns coordinated across markets.

  • Quality assurance

    Site audits, mystery dining, and corrective action programmes managed through our platform.

Unlock your next market with confidence.

Book a discovery session to align your concept, partners, and infrastructure for sustainable franchise growth.

Start a franchise brief